Services

Calligraphy and Engraving for Brand Activations, Corporate Events and Other Special Occasions

Person with short gray hair and glasses wearing a black face mask and black shirt, using a small tool to work on a clear glass, with two other empty glasses on the table.

Live Events

PR events
Brand activations
Conferences & trade shows
Festivals & galas
Corporate gifting
Weddings & bridal showers

Cards with names written in elegant cursive script, including Eric, Julianne, Laurence, Kim, and Martin, with Lexus and Takumi Keiken logos.

Calligraphy

Place Cards
Gift Tags
Menus
Cards & Envelopes
Boxes & Mailers
Natural Surfaces

Person holding a bottle of Jonnie Walker Black Label whiskey.

Engraving

Wine & Spirits Bottles
Fragrances & Candles
Glasses & Stemware
Tumblers & Water Bottles
Makeup products
Glass Ornaments

A black leather keychain with a silver monogrammed initials 'S.E'.

Heat Foiling

Luggage tags
Journals
Portfolios
Watch rolls
Cosmetic bags
Ribbons

A woman with short gray hair, glasses, and earrings, sitting at a table, smiling, holding a small container. The table has signs and promotional materials with elegant script that say 'Gravure gratuite.' There are various art supplies on the table, including tubes of paint and brushes.

LIVE CALLIGRAPHY AND ENGRAVING

For Joy, calligraphy is the ultimate synthesis of what she loves: language, art and human connection. She specializes in live calligraphy and engraving for PR events, brand activations, conferences and other special occasions, where she creates a warm and personalized gifting experience.

She has been proud to partner with brands like
Moët & Chandon, Lexus, TikTok, The Ritz Carlton, L’Oréal Paris and more, customizing products and creating keepsakes for VIPs and special guests.

Depending on the surface and desired permanence, Joy will recommend the calligraphy style and technique best suited for customization (be it traditional calligraphy, hand lettering, engraving, hot foiling or woodburning).

In general, it takes 3-5 minutes to customize an item with a name or word. A sample will be requested ahead of the event for feasibility tests, and Joy will offer recommendations about the customization technique and process.

For high volume events or gifting experiences with a short time-frame, Joy can assemble a team of trusted artists.

A woman with short dark hair and glasses working behind a bar, surrounded by rows of Guinness beer glasses. The bar setup includes glassware and electronic devices, with a decorative gold stand holding more glasses in the background.

GUINNESS | Engraving pint glasses for a holiday pop-up

A woman with short gray hair and glasses smiles while sitting at a table holding a small bottle of perfume. Behind her is a large poster with the words "Burberry Goddess" and a close-up of a woman's face with red hair.

BURBERRY | Perfume engraving at Sephora

A woman with short hair and glasses smiling as she interacts with a customer at a busy event or market. Several people are visible in the background, and there are display items, including a flower and paper bags on the table.

SUMMER FRIDAYS | Monogrammed pouches for a PR event | © Jeanne Castonguay-Carrière for Matinée Studio

A person with short gray hair, wearing glasses and a black L'Oréal Paris t-shirt, is sitting at a table, drawing or writing on a small object. On the table are multiple red lipstick tubes, a silver water bottle, and various papers and equipment, indicating a product testing or promotional event for L'Oréal Paris.

L’ORÉAL PARIS x Sundae Creative | Live engraving for L’Oréal Refuel Beauty House during F1

A woman wearing glasses and black clothing is focused on writing or drawing on a beige fabric or paper placed on a dark table. Various tools and equipment are visible on the table, indicating an artistic or craft setting.

SUMMER FRIDAYS | Monogrammed pouches for a PR event | © Jeanne Castonguay-Carrière for Matinée Studio

A woman with glasses and short hair smiling, holding a bottle of Moët & Chandon champagne, sitting in front of a red backdrop with shelves displaying more champagne bottles.

MOËT & CHANDON | Holiday brand activation at SAQ Dix30

A woman with short dark hair and glasses writing with a yellow pencil at a desk, with a stack of books and a metal container with pens and pencils nearby, in a cozy, well-decorated indoor space.

LEXUS | Calligraphy for Lexus Takumi Keiken

A woman with short dark hair, glasses, and hoop earrings smiling and holding a makeup brush in a room with dark paneled walls and a teal sofa. A table with makeup tools and a lamp is in the foreground.

MILK MAKEUP | PR event | © Jeanne Castonguay-Carrière for Matinée Studio